Persepsi Mahasiswa terhadap Partai Peserta Pemilu 2014

Authors

  • Syamsul Rani UIN Antasari

DOI:

https://doi.org/10.18592/alhadharah.v13i25.1717

Keywords:

perception, political communication, parties, election.

Abstract

This paper discusses the students' perceptions of the political parties participating in the communication process of the 2014 elections in terms of political communicator, messages, channels or media, targets , and the effects of political communication. Based on students' perceptions of the five factors of political communication process it is found that a very good political communicator is from the Golkar Party, namely 28.6% of respondents, very good political message of the Democratic Party 31.0%, or excellent media channel of political party of NasDem 26.2%, the excellent political targets of NasDem Party 19.0%, and the very good effects of political communication from Hanura 16.7%. This article suggests the need for improving socialization of political parties including the five factors of political communication process, so that the party eletability level will be better and the level of community abstentions can be pressed or lowerer

Author Biography

Syamsul Rani, UIN Antasari

Dakwah dan Komunikasi

References

Abdullah, Zein. 2008. Strategi Komunikasi Politik dan Penerapannya. Bandung: Simbiosa. Almond, Gabriel A. dan Sidney Verba. 1990. Budaya Politik Tingkah Laku Politik dan Demokrasidi Lima Negara. Jakarta: Bumi Aksara. Arifin, Anwar. 2003. Komunikasi Politik; Paradigma, Teori, Aplikasi, Strategi Komunikasi PolitikIndonesia. Jakarta: Balai Pustaka. Balai Pengkajian Dan Pengembangan Komunikasi Dan Informatika(BPPKI). 2013. Dinamika Komunikasi Politik Menjelang Pemilu 2014. Bandung: BPPKI. Budiardjo, Miriam.2008. Dasar-Dasar Ilmu Politik. Jakarta: PT. Gramedia

Downloads

Published

2017-11-02

How to Cite

Rani, S. (2017). Persepsi Mahasiswa terhadap Partai Peserta Pemilu 2014. Alhadharah: Jurnal Ilmu Dakwah, 13(25), 65–80. https://doi.org/10.18592/alhadharah.v13i25.1717

Issue

Vol. 13 No. 25 (2014)

Section

Articles

License

Authors retain copyright and grant the journal the right of first publication, with the work simultaneously licensed under the Creative Commons Attribution-NonCommercial 4.0 International Public License (CC BY-NC 4.0). This license allows reusers to distribute, remix, adapt, and build upon the material in any medium or format for noncommercial purposes only, provided that proper attribution is given to the original creator.