ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI KEPUASAN PENGGUNA ATM BNI SYARIAH DI BANJARMASIN
DOI:
https://doi.org/10.18592/taradhi.v4i1.84Abstract
The amount obtained from customer satisfaction customer satisfaction score which states
any one customer to several factors: ease of BNI Syariah bank ATM card, ATM card facilities and
location BNI Syariah BNI bank ATM machines. The research was conducted through primary data
collection with tools questionnaire, given to the customers BNI Syariah Branch ATM users
Banjarmasin. The data obtained is then tabulated to obtain the influence of independent variables on
the dependent variable used. The results and analysis indicate that all the independent variables are
used together proven and partially affect customer satisfaction as well as the factors most dominant
influence customer satisfaction that BNI bank ATM locations.
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